By Carol A. Kando-Pineda, guest blogger
Watching your wallet this holiday season? As you hunt for gifts and goodies that will be easy on the budget, remember that shopping online can save time and money. The Federal Trade Commission, the nation’s consumer protection agency, has a few ways to be sure your online shopping is a holiday treat.
Know that site? Confirm the online seller’s physical address and phone number in case you have questions or problems. If you get an email or pop-up message while you’re browsing that asks for financial information, don’t reply or click on the link in the message. Legitimate companies don’t ask for this information via email.
Check the privacy policy. It should let you know what personal information the website collects, why, and how the operators are going to use it. If you can’t find — or understand — the privacy policy, consider taking your business elsewhere.
Know exactly what you’re buying. Read the seller’s description of the product closely, especially the fine print. Words like “refurbished” or “close-out” may indicate the product is in less than mint condition; prices that are too good could mean the item is counterfeit.
Shop around. A “sale” price isn’t always the “best’ price. Having an item’s manufacturer and model number can help as you compare “apples to apples” among merchants to get the best price. Some retailers will match, or even beat a competitor’s prices. Do you need the item quickly? If so, consider ordering the item online but picking it up at the store. Factor in the cost of shipping — or parking for the pick-up — into the total cost.
Pay by credit or charge card. You’ll get the maximum consumer protections. Never send cash. Never.
Check out refund policies and delivery dates. Can you return the item for a full refund if you’re not satisfied? Who pays the shipping costs or restocking fees? An FTC rule requires sellers to ship items as promised or within 30 days after the order date if no specific date is promised.
Keep a paper trail. Print and save records of your online transactions, including all emails to and from the seller.
Learn more about online safety at OnGuardOnline.gov.




